Introduction In the realm of decision-making, our minds are susceptible to various cognitive biases and fallacies that can lead to irrational choices. One such mental model is Shock & Awe, which refers to the tendency of individuals or groups to make impulsive decisions based on immediate emotional reactions or dramatic events, without considering the long-term […]
Introduction In the realm of decision-making, the Heuristic for Availability is a mental model that influences our judgments and choices. Anchored in human psychology, this heuristic suggests that the ease with which examples or information come to mind shapes our perception of their likelihood or importance. Understanding the relevance of the Heuristic for Availability is […]