Introduction In the realm of decision-making, our minds are subject to various cognitive biases and fallacies that can often lead us astray. One such powerful mental model is the concept of switching cost. Switching cost refers to the perceived or real expenses, both tangible and intangible, associated with changing from one option to another. These […]
Introduction The Creative Destruction mental model is a fascinating concept that plays a significant role in our decision-making processes. It is deeply rooted in human psychology and is prevalent in our day-to-day lives. This mental model is a tool that helps us understand the cycle of innovation and obsolescence, where new ideas, technologies, and processes […]