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Learnings Mental Models

The Bizarreness Effect: Unraveling the Quirks of Human Decision-Making

Introduction In the intricate realm of decision-making, our minds are susceptible to various cognitive biases. One intriguing phenomenon is the Bizarreness Effect, which highlights our tendency to remember and be influenced by bizarre or unusual information more than mundane or ordinary information. This mental model, deeply anchored in human psychology, can significantly impact our decision-making […]